Are you a coach or a consultant – does your business hire coaches or consultants?
The answers to the question above seems to spark a bit of passion in entrepreneurial circles depending upon the definition one uses of each.
To me a coach is charged with holding a client accountable to stated actions, goals and courses while a consultant is more likely to feel empowered to set the course of action. In my mind there probably is no pure definition because a marketing coach or a marketing consultant, for instance, doing the best they can for a customer, will likely fall into a hybrid service to get the ball moving forward in any way possible.
Whatever you call it, there is no doubt that having a trusted adviser, one that calls BS when it needs calling, is one of the most valuable assets an entrepreneur can obtain.
“Murray Priestley has 25 years of commercial and asset management experience having served in board, CEO and senior executive positions with a number of global public and private companies.”