Lessons about Investing time & money in businesses from the way I drive my car…

  • They know where they want to go before they start (Worthy Goal)
  • They start with a detailed map of how to get there (Execution Plan)
  • They choose the fastest car & route they can find (Strategic)
  • They drive as fast as they can (Aggressive)
  • They keep their passengers safe (Minimise Stakeholder risk)
  • They aren’t afraid to use their brakes or change lanes (Decisive)
  • They scan ahead for openings in traffic (Anticipate External Changes)
  • They always consider alternative routes as traffic gets heavier (Flexible)
  • They don’t ever run out of petrol (Align incentives of all stakeholders)

“Murray Priestley has 25 years of commercial and asset management experience having served in board, CEO and senior executive positions with a number of global public and private companies.”