When crafting your story – there are only 9 key story lines in all of history.  Murray’s business books can be found on amazon. All books, movies & any story you’ve ever have been told, fits into one of these 9. Aspirations and beliefs. More than any other topic, people like to hear about aspirations […]

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  Trade name and legal name are often misused and sometimes lead to confusion to users.  Some business owners assume that their chosen business name and the name that they had registered to the state has unlimited use in relation to their business.  It may look or sound the same but we ask, is there […]

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The biggest company in terms of revenue worldwide is creating a lot of buzz in the business news section today. Walmart, with 11,000 stores in 28 countries, had its stock price suddenly dive to less than 60% in October 2015 from January’s 90%. Last January, Walmart announced closure of 269 stores around the world, 154 of […]

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